Defining Marketing Paper

Defining Marketing Paper Jennifer S Dennis MKT/421 May 14, 2012 Sheryl Joyner translation of Marketing prior to reading the required materials for this merchandise course, I believed that merchandise was in the first place selling and foretell the products or services that an brass section had visible(prenominal) for guests to purchase. My thoughts on merchandising were that the person in charge of marketing at an validation was to make the customers aw ar of the benefits and qualities of the make-ups products or services. match to Basic Marketing, marketing is the performance of activities that seek to accomplish an nerves objectives by anticipating customer or client necessitate and directing a flow of need-satisfying favourables and services from producer to customer or client. Chapter atomic number 53 of Marketing Management states that marketing is just about identifying and brush human and social needs. The Importance of M arketing Marketing is commanding in organizational success for many reasons. Selling and advertizing products or services atomic number 18 non the only areas of marketing. The or so important aspect of marketing is to identifying the current and potential customers needs.

Determining what a customer wants out of a product or service volition help an organization sell their product or service, which in turn volition ca aim the organization to be profitable. No matter how sound a product or service is if there are no customers that want that product or service, then the organization has wasted valuable time, mo ney, and effort for nonhing. The most impor! tant blood for an organization is customer satisfaction. Without satisfied customers the company will not profit, and without profit the company will not succeed. (Basic Marketing, 2011) Marketing is use not only to identify and sell, but to improve clean products that will be of more benefit to an organizations customers. When a customer is satisfied they will become allegiant to the company and will...If you want to get a full essay, geared wheel up it on our website: OrderCustomPaper.com

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